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COURTNEY ELLIOTT

Wordsmith, search nerd, storyteller

About

ABOUT ME:

A creative soul and writer from the start, I do more than wrangle commas.

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With ten years of experience in copywriting, content marketing, and SEO, I'm passionate about leveraging the power of storytelling and targeted messaging to help brands create an emotional connection with consumers.

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My marketing career has been a balancing act between storytelling and search. Although editorial has always been my passion, my curiosity led me to roles in technical SEO, analytics, and strategy. Marrying the right message with the right audience on the right platform is my bread and butter.

Going for a Walk

Industries

Pet Care

Education

eCommerce

Hospitality

Lifestyle

Laptop On Tray

Specialties

Copywriting

Content Strategy

Brand Marketing

SEO

Editorial

Clients

Mars Petcare

Pawp

PetHonesty

Betterpet

Teachers Pay Teachers

Marriott International

Feeding Time

Certifications

Direct-Response Copywriting

HubSpot

HubSpot Inbound

Google Analytics

Technical SEO

BrightEdge

Working with Laptop
Portfolio

LONG-FORM COPY

Pet Care & Health

Tips and tricks for current and future pet parents, inspired by search trends. 

READ HERE

Image by Karsten Winegeart

Travel & Hospitality

SEO-optimized, creative travel articles for Marriott International's corporate subdomain.

READ HERE

Small Suitcase

Education

Thought leadership pieces on education topics such as unfinished learning and SEL.

READ HERE

Teacher and Pupil

Home Improvement

DIY tips, checklists, and interior/exterior inspiration from a national home improvement brand.

READ HERE

Home Decor

Food & Recipes

Self-developed recipes and photos taken with my DSLR.

READ HERE 

fullsizeoutput_3f7.jpeg

Early Childhood

Interactive "choose your own adventure"-themed landing page for K12, a national online learning solutions provider.

READ HERE

A Girl Looking at a Physics Model

SHORT-FORM COPY

Brand: Pawp

Brand taglines, Infographics, Product Copy

Brand: K12

Campaign Taglines, Video Scripts, Social Posts

Marc Atiyeh, CEO at Pawp

"Courtney has a clear vision when it comes to content, using a mix of hard data, qualitative analysis, and testing feedback to direct strategy and drive results."
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